As a designer on the Xbox team, I create content across editorial surfaces and collaborate closely with global marketing teams to support key business and brand initiatives. My work spans a wide range of tasks, including: Marketing design, game promotion, new member acquisition, seasonal campaigns, content refreshes, membership benefits promotion, content testing, hero prompts, multi-slot takeovers, internal badges and recognition assets.
I’ve produced high-impact visual assets including custom illustrations and iconography for global marketing campaigns that enhance the visibility and appeal of Xbox products. In a fast-paced, high-volume environment, I consistently deliver high-quality, scalable visuals across various platforms and asset sizes.
My contributions help drive engagement, increase brand reach, and align creative execution with strategic marketing goals all while reaching millions of gamers worldwide.
I created the new icon for the redesigned Xbox Game Pass Quests, part of a larger refresh of the Rewards program. With more ways to earn points on both console and PC, and weekly rewards for players 18+, the update reflects Xbox’s focus on making gameplay rewarding, fun, and age-appropriate.
The icon draws from the idea of a treasure map, a fitting symbol for the player’s journey of exploring, completing challenges, and collecting points along the way.
Learn more about Quests and see my icon in action!
I served as the lead designer on several high-impact Xbox Takeovers, major marketing campaigns centered around the launch of highly anticipated titles. These campaigns are comprehensive and fast-paced, involving a wide range of assets across digital and physical channels. From concept to execution, I collaborated closely with cross-functional teams and stakeholders to ensure cohesive, visually compelling experiences that captured the excitement of each game release.
I designed a ship it badge for Project Phoenix. It was one of the major product launches in 2024 and this was made to recognize the contributions of the team working on it.